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Released
2025
- View Switcher
- Vendor Analytics: General Availability
- Sponsored Brands: Campaign Data Download
- Banner Ads: Fallback Image Upload
- Sponsored Brands: Enhanced Campaign Management
- Banner Ads: Exclusive Position Control
- Sponsored Brands: Geolocation Targeting
- In-Store Ads
- Attribute-Based Product Filtering for Sponsored Listings
- Manual Category Exclusion for Sponsored Listings
- Negative/Excluding Audiences API
- Topsort MCP Server
- Vendor Analytics: Preview
- AI Image Resizing for Banner Ads [Alpha]
- Data Genie
- Sponsored Listings Forecasting
- Reserve Prices Per Geolocation
- Broad Keyword Matching
- Offsite Audiences API
- Toppie Catalog Tab
- Sponsored Brands V2
- Campaign API - Sponsored Listings Enhancements
- Audience Targeting for Sponsored Listings
- Frequency Cap for Sponsored Listings
- Toppie Banners
- Skai Integration - Multi-Retailer Campaigns
- Toppie Analytics
- Banners—Slot Reserve Prices for Manual Bidding
- Link Products to Banner Campaigns
- Listings—Category Reserve Prices for Manual Bidding
- Toppie Campaigns Tab
- Campaign Migration
- Enhanced Exclusive Campaign Logic
- Banner Templating
- German Language Support
- Salesforce Integration
- Toppie API Keys
- Attribution by Ad Format
- Banner Improvements
- Vendors Metadata
- Product Creation via UI
- SDKs Upgrade
- Audience Filtering & Enhanced Event Data
- CDP integration
- Public API Improvements
- New Vendor Creation UI
- Wallets for Budget Control
- Frequency Cap for Banners
- Custom Mails for Vendor Notifications
- Keyword Phrase Matching
- Travel Targeting
2024
- CPA (cost-per-action) Charge Type
- New Budget Options for Banner Ads
- Enhanced roles and permissions
- Better reporting
- Banner improvements
- Kotlin SDK 1.1.0
- Better attribution and improvements
- New ad formats
- New and improved SDKs
- New tools to provide a seamless integration experience
- New: Toppie
- Improve security and support
- Enhanced vendor experience
- Better integration with current systems
- Enhanced Security Features
- Quick reporting UI enhancements
- Campaign management enhancements
- New: Sponsored Brands and Self-service Payments
- New: Custom Branding for Vendor Dashboards
2023
2022
- New: Vendor Activity Logs
- New: Reporting API
- More vendor permission changes
- Vendor permission changes
- New: Sales Training Module
- Campaign status notifications
- New: Personalized seller notifications
- New: Filtering API and Schema Validator
- New: Ad reviews UI
- New: Topsort status updates
- New: Billing API
- New: API Logs for developers
- Vendor onboarding improvements
- Marketplace UI improvements
- More improvements to banner ads
- New: Banner ad campaigns
- New and improved banner ads
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