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Financial Services

Topsort empowers financial institutions and loyalty programs to launch targeted ad campaigns. These campaigns sponsor offers like discounts, promo codes, and cashback, leveraging personalization and custom targeting for enhanced relevancy and engagement.

Financial Media Capabilities

Transaction-Based Targeting: Use first-party financial data to target customers based on actual purchase history, spending patterns, and lifecycle stages
Sponsored Offers Platform: Enable brands to promote cashback offers, promo codes, and discounts with performance-based pricing models
Cross-Merchant Intelligence: Provide advertisers with retail-agnostic spending insights unavailable through traditional retail media networks

Financial Services Advantages

Privacy-compliant data utilization with an established financial regulations framework
High-intent, lower-funnel audience targeting based on actual spending behavior
Performance measurement that tracks real incremental spend beyond campaign attribution
Integration with existing rewards and offers programs