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changelog

Topsort platform

  • Kotlin SDK 1.1.0

    October 8, 2024

    We are proud to announce the release of our latest Kotlin SDK, designed to enhance developer productivity and streamline application development. This new library is now available on Maven Central, making it easier than ever for developers to integrate into their projects using Gradle.

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  • Better attribution and improvements

    October 7, 2024

    We are pleased to announce two new features designed to enhance user tracking and ad campaign precision. These updates will empower marketplaces and advertisers to better track user behavior, optimize ad spend, and increase campaign effectiveness.

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  • Banner improvements

    October 7, 2024

    This release introduces several new features designed to enhance flexibility, control, and effectiveness of ad campaigns for retailers and advertisers. This provide greater control over campaign performance, budget allocation, and overall user experience.

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  • Better reporting

    October 7, 2024

    We have introduced several updates to improve visibility, reporting, and analysis for both marketplaces and vendors. These updates enable better analysis, campaign optimization, and more accurate reporting.

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  • New tools to provide a seamless integration experience

    October 4, 2024

    We are excited to announce several key updates aimed to improve integration processes and enhancing usability across our platform.

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  • New and improved SDKs

    October 4, 2024

    We are thrilled to introduce new SDKs and features designed to simplify and speed up the integration of Topsort for retailers and marketplaces.

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  • New ad formats

    October 4, 2024

    We are excited to announce the launch of new ad formats on Topsort. These formats are designed to help brands and agencies create more engaging and effective advertising campaigns across the Topsort Ad Network.

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  • Better integration with current systems

    October 3, 2024

    We've introduced three key improvements to streamline integration and data management. Campaign Change Webhook reduces API polling by notifying users of campaign updates in real-time; Campaign ID in Auction Responses allows clients to map auctions to internal campaigns for better tracking and analysis; and Product Metadata in Catalog enables custom fields for enhanced product organization and advertiser experience.

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  • Enhanced vendor experience

    October 3, 2024

    We are excited to announce several updates aimed at enhancing the vendor experience on Topsort. These improvements focus on making the onboarding process smoother, improving communication, and offering more flexibility through Single Sign-On (SSO) integration.

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  • Improve security and support

    October 3, 2024

    We are excited to announce key updates to the Topsort platform, focusing on enhanced security and an improved customer support experience. These updates are designed to give marketplace users more control over access to information and make it easier for clients to find the help they need.

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  • New: Toppie

    October 3, 2024

    Toppie serves as a new investment channel for agencies and brands, which enables them to reach several marketplaces from one place. We are super excited not only to help agencies and brands optimize their operations but also Topsort’s retailers by giving them the opportunity to access new demand and gain additional ad revenue.

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  • Enhanced Security Features

    July 12, 2024

    These updates reflect our commitment to enhancing both the security features of our platform and the flexibility with which users can manage their advertising campaigns. We are continually striving to improve our platform to meet the needs of our diverse user base.

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  • Quick reporting UI enhancements

    June 26, 2024

    The Topsort Dashboard centralizes essential data in real-time, giving you everything you need in one place. We’re constantly innovating to present information more effectively, helping you make better decisions and adding value.

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  • Campaign management enhancements

    June 3, 2024

    At Topsort, we’re always thinking about how to make processes smoother and more efficient for our users. Whether it’s enhancing the way you manage your ad campaigns or streamlining your financial transactions, our goal is to make your experience as seamless as possible. Today, we’re excited to introduce two powerful new features designed to elevate your marketing efforts and operational efficiency: Total Budget Control and Self-Service Payments.

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  • New: Sponsored Brands and Self-service Payments

    April 1, 2024

    At Topsort, we’re continually innovating to enhance your experience and extend your capabilities within the digital marketplace. This month, we’re excited to introduce two powerful new features designed to streamline your operations and amplify your success: Sponsored Brands and Self-Service Payments.

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  • New: Custom Branding for Vendor Dashboards

    January 28, 2024

    Today we are really excited to announce some new Topsort Product features. Every Product decision we take is intended to get us one step closer to our mission of democratizing advanced monetization technology through simple, easy-to-use products.

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  • Enhancements to platform experience

    September 18, 2023

    This week, we’ve rolled out pivotal updates to enhance your ad platform experience. Now you can set Target ROAS at the campaign level directly in the admin dashboard. We also launched category-specific Reserve Prices, and advanced editing for Sponsored Listings.

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  • Enhancements to Autobidding Control

    August 28, 2023

    This week, we’ve enhanced the Autobidding Control for direct Target ROAS adjustments for vendors. Additionally, we’ve expanded banner attribution, refined the vendor dashboard, and standardized dashboard data to UTC time. These updates underscore our dedication to optimizing the Topsort platform experience.

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  • New: Multi-creative banners

    July 28, 2023

    This week, we unveiled a feature that allows the creation of multi-creative banner campaigns via our dashboard. We’ve improved monitoring, provided detailed campaign configurations, and targeting info for better campaign management. Plus, we’ve streamlined onboarding and added customizable time zones for a personalized user experience.

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  • New: Advanced Analytics

    July 14, 2023

    This week Topsort introduces Advanced Analytics, enabling users to access granular data, create custom dashboards, and make data-driven decisions. Simplified sandbox switching and a Kotlin library for easy event reporting further enhance the user experience.

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  • Improvements to API key organization

    June 1, 2023

    This week, we introduced the ability for admins to add labels to API keys for improved organization and launched new metrics within the campaign view for deeper insights into campaign performance. These features aim to enhance workflow efficiency and provide valuable data for more informed decision-making.

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  • New: Autobidding control

    May 22, 2023

    This week, we launched a new Autobidding Control feature in the admin dashboard, providing enhanced control and insights for ad businesses. We also introduced the beta version of the Products Tab, facilitating easy access and management of product catalogs, and some improvements for campaign creation and monitoring.

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  • New: Exclusive Banners

    April 5, 2023

    This week’s update brings the Exclusive Banners for fixed tenancy and premium offerings, and Improved Reporting for deeper insights into banner ad performance. These enhancements aim to streamline campaign creation, meet vendor demands, and provide valuable analytics for your ad business.

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  • New: Analytics dashboard

    March 27, 2023

    This week, we launched a new Analytics tab on the dashboard that provides marketplace admins with an overview of ad performance metrics, including aggregated data on the marketplace level and detailed data per vendor. We also introduced a new navigation design, the ability to share marketplace content standards with vendors, and a new campaign type called “CPM Listings Campaign.” We are sure that these features will improve the ad management experience and streamline your workflows.

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  • Banner improvements

    March 8, 2023

    We have revamped the banner experience with improvements around the core areas of banner ads: Configuration, Campaign Creation, and Targeting. In addition to a smoother and more coherent banner ads experience, you can now create exclusivity with your placements for a premium offering. We also implemented SSO for easier login and launched a new API to simplify vendor invitations.

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  • New: Multi-marketplace logins

    January 9, 2023

    We started this year by releasing two significant features. The multi-marketplace login allows marketplace admins seamlessly switch between different countries, business functions, or languages. We also released the banner ads flow that has a better user experience with a simpler UI and allows serving multiple banner ads on landing pages.

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  • New: Vendor Activity Logs

    December 22, 2022

    This week we released Activity Logs to help you stay in the know about your vendors’ activity and provide faster support! We also added the campaign tab on the vendor dashboard for easier campaign management.

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  • New: Reporting API

    December 5, 2022

    Recently, Topsort has released the new Reporting API that makes reporting easier on the marketplace, vendor, campaign, and product level. Marketplaces can now use the Reporting API to get daily or aggregated behavior summary data. We also added new vendor metrics to help marketplace admins have better insight into vendor performance.

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  • More vendor permission changes

    November 17, 2022

    This week, the Topsort team released additional vendor permission settings for marketplace admins, added a search feature to the campaigns list, deployed a campaign relaunch feature, and made campaign pages more informative with campaign status notifications. We also added information boxes and tooltips to clarify how different budget types work.

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  • Vendor permission changes

    November 1, 2022

    Now you can manage vendor dashboard permissions within the admin dashboard. We also added a product search feature to the campaigns and deployed upgrades to the /events endpoint. We made changes in the API documentation and improved the help center experience within the vendor dashboard.

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  • New: Sales Training Module

    October 18, 2022

    This week we launched the Sales Training module on the admin dashboard, launched Analytics access for vendors, added email notifications for the rejected banner ads, and deployed some UI changes to make it easier to monitor your balance and ad spend and configure banner ads.

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  • Campaign status notifications

    October 5, 2022

    This week we released some updates to keep marketplaces and vendors notified of their campaign status changes and added a button to refresh dashboard metrics. We also improved the logs service performance.

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  • New: Personalized seller notifications

    September 28, 2022

    Now you can send personalized notifications to sellers when their balance is running low or runs out. That way they can top up easily, and keep their campaigns running. We also implemented some data visualization fixes, made campaign end dates visible, and added sorting to the transactions report.

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  • New: Filtering API and Schema Validator

    September 23, 2022

    This week, the Topsort team released new features related to API Logs to make it easier for developers to troubleshoot issues. Now you can filter errors by API and see the cause of an error quicker with our Schema Validator

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  • New: Ad reviews UI

    August 31, 2022

    Welcome back to another product update! We’ve improved the ad reviews interface and user flows, so that marketplace users can easily review banner ad campaign requests at scale. Our new “manage” tab organizes the requests by status: pending approval, approved, rejected, and rejected with feedback.

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  • New: Topsort status updates

    August 16, 2022

    This week, we set up Topsort Status Updates for all our users. Be in the loop about any downtimes and incidents with our platform using the status page. 🚧🛠

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  • New: Billing API

    August 9, 2022

    Recently, Topsort has released the new Billing API that makes billing operations easier and more transparent for marketplaces and vendors. Marketplaces can now use the Billing API to check a vendor’s balance, their credit history, issue free credits, and manage credit limits. API Logs also got a revamp!

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  • New: API Logs for developers

    July 26, 2022

    This week, the Topsort team releases the API Logs module for developers to troubleshoot issues quicker than ever before. This first launch in developer tools aims to bring transparency and clarity into the API integrations process for marketplace engineering teams. 🧑‍🔧

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  • Vendor onboarding improvements

    July 21, 2022

    Topsort has updated the vendor experience in two ways. First, a vendor’s first-time sign-up process now includes more fields for the user to specify their preferences and business roles. Secondly, the vendor dashboard now has a budget timer.

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  • Marketplace UI improvements

    July 12, 2022

    This week, Topsort has updated our marketplace UI to improve your user experience. We’ve added a new way to view how many members are dedicated to a vendor account on Topsort. We’ve also moved “Ad Reviews” next to “Configurations” so that marketplace representatives can manage every setting related to banner ads all in one place.

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  • More improvements to banner ads

    July 1, 2022

    This week, Topsort released many improvements for banner ad configurations and campaign creation. Marketplaces and advertisers can now advertise on mobile as well. We also implemented the Kafka platform to improve real-time analytics for our users and empower them to create campaigns with confidence.

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  • New: Banner ad campaigns

    June 15, 2022

    We’re excited to announce our newest release: Banner Ad campaigns (new and improved)! You can now run auction-based banner ads anywhere on your marketplace website! We’ve also built a whole Banner Ad Configuration module to support banner ad campaign creation.

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  • New and improved banner ads

    March 27, 2022

    We released a bunch of improvements around creating and running Banner Ads in March. Check out our new Banner Ads creation and approval cycles. 🔄 ✅ Boleto is also now a payment option for our Brazilian friends! 💰💱

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