Catalog Synchronization
Having an accurate catalog is essential to guarantee promoted products have the most up-to-date information. To check on the definition of product, catalog, category and vendor, please refer to our Ad Server - Catalog documentation.
How it works
With the Catalog Sync process, product data (such as title, description, image, price, etc) and availability are synced regularly with Topsort. To check on the methods available to sync your catalog with Topsort, please refer to our Ad Server - Catalog documentation.
Product availability
To indicate a product is not available, the “active” flag should be set to false. When a product has the flag active: false, here’s what happens:
- The product stops being listed in the Catalog Tab.
- The product is marked as inactive in the campaign creation flow. Note that it is still possible to create a campaign with an inactive product, although it won’t be served as a winner while its status is active: false.
- The product is deactivated from ongoing campaigns. Note that it will be automatically reactivated in the campaign when the status changes back to active: true via integration.
This diagram summarizes the activation and deactivation of products on campaign, due to catalog syncs.
Troubleshooting
If a product stops winning auctions, it can be related to its active status.
- Check its status (active: true is required for a product to win auctions).
- Check if it’s assigned to the campaign.
- Check if the vendor has balance.
- Check if the campaign has enough budget.
Are you a developer? Check details about Catalog Synchronization in our Integration Guide.