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Topsort supports both self-service and managed-service in-store campaign management.

Campaign Creation

Self-service vendors create campaigns in the In-Store tab. Marketplace users create campaigns under Ad Formats > In-Store.
1

Upload creatives

Upload video (acceptable formats: MP4, WebM). The marketplace can define a maximum duration.
2

Select placements/TVs

Select individual screens or filter by city/state to select groups of screens (for example, all TVs in California).
3

Set campaign details

Enter the campaign name, dates, and budget, and select a wallet. A performance forecast (impressions per day) is shown so you can review expected delivery before launch.
4

Submit the campaign

Approval Flow

Vendor-submitted campaigns require marketplace approval before they can run. Marketplace users can approve or reject campaigns from Ad Formats > In-Store > Approvals.

Reporting

Marketplace admins and self-service users can click a campaign to review its status and performance metrics, including ad spend, impression prepay, and total reproductions (the total number of times the ad has played).