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January 23, 2026Ad PlatformNew Feature
500 → 1,000

Campaign Activity Logger

Ever wonder why performance changed on a specific day? The new Activity Logger shows every modification made to your campaigns, overlaid directly on performance charts so you can correlate changes with results.

Key Features

  1. Visual Change Markers: See exactly where changes happened on your performance timeline
  2. Detailed Activity Log: Every budget change, targeting update, and status modification recorded
  3. Before/After Values: Instantly see what changed and by how much
  4. Filterable History: Focus on specific change types (budget, targeting, status, etc.)

Tracked Activities

  • Budget Changes: Daily, weekly, monthly, and total budget modifications
  • Targeting Updates: Keyword additions/removals, audience changes, category targeting
  • Status Changes: Campaign paused, resumed, or ended
  • Bid Adjustments: CPC/CPM bid modifications
  • Schedule Changes: Start/end date updates, dayparting modifications

Why This Matters

When you double your budget and see performance improve the next day, you want to know if it was the budget change or just a good day. The Activity Logger gives you the data to make that connection—and make smarter decisions going forward.