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January 28, 2026Ad PlatformImprovement
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Redesigned Campaign Creation

We rebuilt the sponsored products campaign creation flow from the ground up. The new step-by-step wizard walks you through each decision, validates as you go, and shows exactly where you are in the process.

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What’s New

  1. Step-by-Step Wizard: Clear progress indicator shows exactly where you are
  2. Visual Product Selection: Browse and select products with thumbnail previews
  3. Smart Defaults: Budget and targeting pre-filled based on your history
  4. Inline Validation: Catch errors before you submit, not after

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Key Improvements

  • Faster Setup: Most campaigns can be created in under 2 minutes
  • Fewer Errors: Required fields are clearly marked and validated in real-time
  • Better Product Selection: Multi-select products with visual confirmation
  • Advanced Options: Power users can expand additional settings without cluttering the basic flow

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Migration Notes

Existing campaigns are unaffected. Rolling out now across marketplaces.