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Toppie Catalog Tab

August 18, 2025
Toppie New

We’ve launched the Toppie Catalog Tab, featuring a Global Product Catalog that provides centralized product management across all retail partners. This unified catalog eliminates SKU complexity and ensures consistent product data throughout the Topsort Network, streamlining campaign creation and performance tracking.

Start of the sponsored brands template creation

Global Product Catalog Features

Centralized Product Database

The Global Product Catalog creates a single source of truth for your product data across the entire Topsort Network, automatically managing the complexity of different retailer identifiers and catalog structures.

AI-Powered SKU Mapping

  • Automatic Product Matching - AI connects your products to equivalent items across retail partner catalogs
  • Cross-Retailer Consistency - Same product targeting logic works across all retail partners
  • Validation Workflow - Review and confirm mappings to ensure accuracy

Campaign Benefits

  • Multi-Retailer Campaigns - Consistent targeting across all retail partners
  • Automatic Retail Mapping - System handles SKU differences transparently
  • Unified Attribution - Proper product-level tracking regardless of retailer-specific identifiers
  • Simplified Product Selection - No need to map products individually for each retailer

The Toppie Catalog Tab is now available in your Toppie dashboard. This Global Product Catalog foundation enables seamless campaign management and unified performance tracking across the entire Topsort Network.